Privacy Policy
PRIVACY POLICY
Effective Date: August 30, 2026
V PEAK PERFUME (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website, create an account, place an order, contact us, subscribe to marketing communications, or otherwise use our online store and related services.
1. PERSONAL INFORMATION WE COLLECT
Depending on how you interact with us, we may collect:
• Contact and account information, such as your name, email address, telephone number, account credentials, and communication preferences.
• Order and delivery information, such as products purchased, billing and shipping addresses, order history, delivery instructions, returns, refunds, and tracking information.
• Payment and transaction information, such as payment method, payment status, transaction identifiers, and fraud-prevention information. Full payment card details are generally collected and processed directly by the applicable payment provider.
• Communications, including customer-service inquiries, product requests, feedback, reviews, and other information you choose to send us.
• Marketing information, such as newsletter subscriptions, promotion preferences, and responses to marketing campaigns.
• Device and usage information, such as IP address, browser and device type, operating system, approximate location derived from IP address, referring pages, pages viewed, searches, clicks, cart activity, and session information.
• Cookie and advertising information, including cookie identifiers, analytics information, and information about interactions with advertisements, where these technologies are enabled.
We may receive information directly from you, automatically from your device, or from service providers involved in operating the store, processing payments, preventing fraud, fulfilling orders, delivering packages, providing analytics, or supporting advertising.
2. HOW WE USE PERSONAL INFORMATION
We may use personal information to:
• Operate, maintain, secure, and improve our website and online store.
• Create and manage customer accounts.
• Process payments and complete, ship, track, return, or refund orders.
• Communicate about orders, deliveries, returns, account activity, and service updates.
• Respond to questions, customer-service requests, and product inquiries.
• Detect, investigate, and prevent fraud, abuse, security incidents, and unauthorized transactions.
• Personalize product recommendations and the shopping experience.
• Measure website performance and understand how visitors use the store.
• Send promotional emails or other marketing communications where permitted.
• Maintain business, tax, accounting, and transaction records.
• Enforce our terms and policies and comply with applicable legal obligations.
• Protect our rights, customers, personnel, service providers, and the public.
Where applicable law requires a legal basis for processing, we rely on performance of a contract, compliance with legal obligations, our legitimate business interests, or your consent.
3. SHOPLINE AND OTHER SERVICE PROVIDERS
Our online store is hosted and operated using SHOPLINE. SHOPLINE may process shopper information on our behalf to provide storefront, checkout, order-management, security, hosting, and related e-commerce services. SHOPLINE may also process certain information for its own purposes as described in the SHOPLINE Privacy Policy.
We may also disclose personal information to service providers that help us with:
• Payment processing and transaction security.
• Warehousing, shipping, delivery, and order tracking.
• Website hosting, maintenance, and cybersecurity.
• Customer support and communications.
• Email delivery and marketing services.
• Analytics, performance measurement, and advertising.
• Fraud prevention, accounting, legal, and compliance services.
These providers receive information reasonably necessary to perform their services. Some providers, including payment processors and carriers, may process information under their own privacy policies and legal responsibilities.
We may also disclose information:
• When required by law, legal process, or a valid government request.
• To investigate fraud, security incidents, unlawful conduct, or violations of our policies.
• To protect legal rights, safety, and property.
• In connection with a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction.
• With your direction or consent.
4. PAYMENTS AND SHIPPING
When you make a purchase, payment information may be collected directly by payment providers made available through SHOPLINE or other payment services. We may receive limited information such as payment confirmation, transaction status, billing details, and fraud-screening results.
To fulfill an order, we may provide your name, shipping address, contact details, order contents, and delivery instructions to warehouses, fulfillment partners, postal services, couriers, and other logistics providers.
Payment and shipping providers may collect and use information according to their own privacy notices.
5. COOKIES, ANALYTICS, AND ADVERTISING
We and our service providers may use cookies, pixels, tags, local storage, and similar technologies for:
• Essential functions, including security, account access, cart operation, checkout, and site preferences.
• Analytics, including measuring traffic, page performance, and customer interactions.
• Personalization, including remembering preferences and recommending products.
• Advertising, including measuring campaigns and displaying more relevant advertisements.
Where required, non-essential cookies will be used based on your consent. If a cookie-preference tool is displayed, you may use it to manage your choices. You may also block or delete cookies through your browser settings, although disabling essential cookies may prevent account, cart, or checkout features from working properly.
Depending on applicable law, certain disclosures involving advertising or analytics technologies may be treated as “selling,” “sharing,” or processing for targeted advertising. Eligible users may request to opt out through available privacy controls or through our Contact Us page.
6. MARKETING COMMUNICATIONS
If you subscribe to promotional communications, we may use your contact information to send offers, product news, and other marketing content.
You may unsubscribe from promotional emails at any time by using the unsubscribe link in the message. Unsubscribing from marketing will not prevent us from sending necessary transactional communications about orders, payments, deliveries, returns, security, or account administration.
7. YOUR PRIVACY RIGHTS
Depending on where you live, you may have the right to:
• Request access to personal information we hold about you.
• Request correction of inaccurate personal information.
• Request deletion of personal information, subject to legal exceptions.
• Request a portable copy of certain personal information.
• Restrict or object to certain processing.
• Withdraw consent where processing is based on consent.
• Opt out of certain targeted advertising, selling, or sharing of personal information.
• Appeal a decision concerning a privacy request where applicable.
• Lodge a complaint with an appropriate data-protection authority.
• Exercise applicable privacy rights without unlawful discrimination.
To submit a request, use our Contact Us page. We may need to verify your identity before completing a request. An authorized agent may submit a request where permitted, but we may require proof of authorization and identity verification.
Some information may be retained or excluded from a request where necessary to complete transactions, prevent fraud, maintain security, comply with law, resolve disputes, or establish or defend legal claims.
8. DATA RETENTION
We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including fulfilling orders, providing support, maintaining business and tax records, preventing fraud, resolving disputes, enforcing agreements, and meeting legal obligations.
Retention periods vary according to the type of information, the reason it was collected, operational requirements, and applicable law. When information is no longer required, we take reasonable steps to delete, anonymize, or securely dispose of it.
9. DATA SECURITY
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
No website, transmission method, or storage system can be guaranteed to be completely secure. You are responsible for protecting your account credentials and should contact us promptly if you believe your account or personal information has been compromised.
10. CHILDREN’S PRIVACY
Our store is intended for a general adult audience and is not directed to children under 13 or the minimum age required by applicable law.
We do not knowingly collect personal information from children in violation of applicable law. If you believe a child has provided personal information to us improperly, please contact us so that we can review and delete the information where required.
11. INTERNATIONAL DATA TRANSFERS
SHOPLINE and other service providers may process or store personal information in countries or regions other than where you live. Those locations may have privacy laws that differ from the laws in your jurisdiction.
Where required, we use appropriate contractual, organizational, or other safeguards for international transfers of personal information.
12. THIRD-PARTY WEBSITES AND SERVICES
Our website may link to websites, social platforms, payment services, delivery services, or other third-party services that we do not control. Their privacy practices are governed by their own policies. We encourage you to review those policies before providing personal information.
13. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, services, technology, or legal obligations.
The revised version will be posted on this page with an updated effective date. Where required, we will provide additional notice of material changes.
14. CONTACT US
For questions about this Privacy Policy or to exercise an applicable privacy right, please use our Contact Us page.